CAREER EXPERIENCE
Interim Web Producer and Web Communication Assistant
St. Joseph's Health Care London | April 2018 - present
Websites
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Web publishing with an eye toward positive user experience, accessibility (AODA), content accuracy and a voice that reflects St. Joseph's values
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Reviewing content with subject matter experts to advise on site improvements and incorporating public feedback to improve user experience
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Maintaining a customer-service focus in creating webforms, fillable PDFs and other documents that meet web standards and publication best practices
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Managing the content for a large intranet, and assisting in the transition of content from Drupal to SharePoint
Content Creation
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Planning and producing photography projects from planning to concept to working with subjects to creating high quality images for print publications, websites and social media
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Creating videos, social media posts, logos, text overlays on images and writing articles and elements for speeches

Special Projects
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Supported the content design and coordination of all the requirements to populate and launch a new website for the Gray Centre for Mobility and Activity
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Completed the content migration from St. Joseph's Drupal 7 website to the new Drupal 8 site, identified and resolved gaps in content and incorporated feedback to launch a new site focused on patients and caregivers
Assignment Editor
CTV News London | February 2016 - April 28, 2017
Planning
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Assigned reporters, coordinated interviews, sought cooperation and researched information for reporters
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Generated original story ideas from the desk, such as this story about a unique PTSD initiative that came from a cold call to the Malahide Fire Chief
Communication
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Investigated and clarified information from multiple sources, and evaluated and organized that information
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Provided up-to-the-minute internal communications in a fast-paced environment with competing demands and frequent interruptions
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Responded to news tips, suggestions, requests for information and complaints over the phone while maintaining a calm and professional demeanor
Publishing
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Upheld journalistic standards in writing scripts and promos for the web and broadcast
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Wrote and published web content (CP style) to the corporate websites and social media accounts for multiple Bell Media stations: CTV London, CTV Windsor, and Newstalk 1290 CJBK
News Videographer, Writer and Video Editor
CTV News & A-Channel London | August 2005 - January 2016
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Executed a mix of technical expertise and interpersonal skills in daily news videography, interviewing, script writing and live production from the field
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Photographed news events for Twitter posts and stock photos for the web
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Edited video stories to meet strict daily deadlines and worked collaboratively with reporters to assess the best video and audio clips
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Established a rapport in situations that called for tact, sensitivity and/or cultural awareness when dealing with victims of trauma, reluctant witnesses, and ethnic or Indigenous communities
News Writer
The New PL & A-Channel London | January 1998 - July 2005
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Wrote and rewrote news stories and promotional teasers, often distilling lengthy source material into succinct stories
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Evaluated news conferences to identify the most salient information for selecting sound clips
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Supported the team with news videography when regular videographers were not available
VOLUNTEER
Content Creator - Canadian Red Cross | 2017 - 2020
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Generating news media coverage by writing pitches to highlight the service of Red Cross volunteers
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Photography, videography and video editing for social media posts like this tweet about a local disaster response
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Interviewing and writing profiles of volunteers
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Organizing the London Branch's participation in the Santa Claus parade





EDUCATION
Graduate Certificate
Bachelor of Arts Degree
Diploma
ADDITIONAL COURSES
Introduction to
Screenwriting
2014
SOFTWARE
Microsoft Office
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Word
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Excel
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PowerPoint
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Outlook
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SharePoint
Content Management
Systems
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Drupal
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Polopoly
Adobe Creative Suite
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InDesign
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Premiere
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Photoshop
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Acrobat
Analytics & Social Media
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Matomo (formerly Piwik)
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Loomly
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Issuu
Other Creative Programs
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Avid Media Composer
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GoAnimate
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IrfanView
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Mailchimp
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Wix
News
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Dejero
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iNews
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Gateway